A surprising number of companies make the mistake of thinking simply having a website is adequate. They do not worry about how many people visit their website or about how many people actually buy products via their website. Most do not actually realise the importance of analysing the traffic that comes to their website. As a result they are missing out on some huge business opportunities.
If your site has been tagged with Google Analytics then understanding the data is vital to interpreting the behaviour of visitors to your site; sometimes you may need Google Analytics help to achieve this.
Seeking out good quality Google Analytics help can make the difference between success and failure. Anybody that has access to the internet will first look online before they buy something. If they find your competitors website instead of yours it is your competitor they will be buying from.
Statistics show that over 80% of consumers use the web as part of their purchasing decisions. If you do not have a strong online presence, you are effectively missing 80% of potential custom.
Luckily, there are firms out there that can help you to analyse the traffic your website is getting. To do so they use data and software Google provides called Google Analytics.
Google Analytics statistics allows you to establish how many people are finding your website and which pages they are visiting and using on your site. Once you know this putting together an effective online marketing campaign and tailoring your website to your customers is possible. Without this basic information, you will not be able to encourage more people to visit your site and buy your products or services.
Finding Good Quality Google Analytics Help
However, the standard of Google Analytics help companies offer varies considerably. If you are not careful, you can end up wasting your money. The best firms are approved by Google themselves and are Google Analytics certified partners. This means they have been trained by Google to understand and accurately interpret the search data they provide to help online companies to grow their businesses.
ivantage provides the best Google Analytics help
available. They are Google Analytics certified partners who already provide a bespoke analysis service to hundreds of companies from across the world.
Article By: William Pollard