Promotional Pens - Choosing Between Quality and Cost

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Promotional Pens - Choosing Between Quality and Cost

Whether choosing promotional pens or engraved pens, there is a balancing act that must be made between quality and cost. Cost vs. benefit is a common issue is all areas of life, and choosing a pen is no different. Prices and quality for all kinds of pens vary from promotional pens to engraved pens. They key is finding that perfect balance for the specific pens you are ordering. Promotional pens are best chosen based on budget and what they are promoting while engraved pens should be chosen based upon the preferences of the intended recipient. Whether choosing engraved pens or promotional pens, there is sometimes a choice between quality and cost.

Engraved pens often cost more, and the more you pay the higher quality pen you get. Since more often than not engraved pens are purchased for a specific person, it is extremely important that they are nice. Most can afford to spend a little more on higher quality engraved pens as they are typically bought one at a time. This differs from promotional pens, as promotional pens are more often bought in bulk for multiple end users. This means that when choosing promotional pens, the choice between quality and cost may be different.

Unlike engraved pens, these are not typically given as gifts, meaning that a lower quality pen will not be seen as thoughtless to a certain extent. However, a promotional pen that does not hold up will not give a very good impression of what it is advertising. The key is to get the best quality promotional pens the budget with allow. One that lasts will be used longer, allowing it to promote the business longer. While engraved pens often reflect the personality of the user, promotional pens reflect the personality of the business.
Though engraved pens typically require a higher quality, they also cost more. Promotional pens are not expected to have the same high quality as engraved pens, but they should not be trash either. They should hold up long enough to serve their purpose of advertising the business. That is really the main difference. The quality of engraved pens reflect the thoughtfulness of the gift giver, while the quality of promotional pens are more a determination of how to make the promotional benefits last as long as possible. Promotional pens are generally permitted to be of somewhat lesser quality.

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Article By: Michael Shai

Views: 133

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